Posts by Helena Escalante

As we approach the start date (May 5, 2016) of our upcoming Online Customer Acquisition Series, we interviewed Maisha Walker, the presenter. Maisha is a digital marketing expert, and she shares with us a bit about what we will learn in Part 1: Social Media Advertising Overview.

Do you dream of doing work that you enjoy and that pays well? Do you dream about starting your own business to do what you actually like? Chris Guillebeau thinks you can and wants to show you how.

Since Dave is a baseball fan, it’s only fitting to describe his book as a home run. The Art of People is a compilation of Dave’s life and business stories which helped him attain his goals or taught him valuable lessons in the art of dealing with people.

We’ve all been there… day in, day out, same thing, we’re tired physically and emotionally. It’s no longer fulfilling. We wonder where our initial passion for our business went, and whether we are doing the right thing. Help! How do we get out of this rut?

Do your clients rave about your product or service, but prospective customers don't quite understand what you do? The culprit may be your marketing approach.

One of the most common New Year’s resolutions is to exercise. But what about exercising our brains to get more things done?

Today is National Chocolate Day and, to our delight, The Harlem Chocolate Factory is here to stay. Learn about this “chocolate cultural experience” and its founder Jessica Spaulding, owner and founder, who has been living, breathing and eating chocolate for as long as she can remember.